Wednesday, March 13, 2013

Intangible Healthcare

Another week and another batch of random emails from this mysterious company.  Last week the feel of them was an introduction to upcoming press releases, this week we've actually got something to get stuck in to.  Click after the jump to read more.





I've skipped a lot of the pre-amble these guys get up to, here's the first mention of the release for this week.

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From:  Brown, A <      @intang-inno.com>
Sent:  08 March 2013, 12:21
To:  Holt, M
Subject:  Intangible Healthcare Press Release

Hey Matt,

I was really pleased to hear that she won’t be getting it all, but it’s a shame about your dog; who’d have thought you could do so much damage with a spoon?!

I read the brief that you sent me about how we are going to realise ‘regenerative health’ as seen in most of today’s computer games.  Whilst I love the current work on seeding polymer or hydrogel scaffolds with cells, this is regenerative medicine that takes weeks or months to repair a wound rather than the minutes (or seconds) we are looking for in military applications.

Perhaps a more realistic approach would be to extrapolate the current technology being developed into some kind of combat wear that automatically triage and/or treat wounds allowing soldiers to walk off the battlefield, rather than be carried off by a comrade, enabling both to evade or return fire if necessary.  Can you prepare a suitable proposal for the investors, keeping in mind their military bias?

Best wishes,

Andy

Vice President of Customer Facing Communication
Tel: +44             
Mob: +44             
Fax: +44             

This e-mail is confidential.  If you received it by mistake, please let us know and then delete it from your system; you should not copy, disclose, believe or distribute its contents to anyone as this is prohibited and may be unlawful.  Intangible Innovations will always pursue legal action against those who wilfully ignore this warning.

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From: Holt, M <     @intang-inno.com>
Sent:  11 March 2013, 10:02
To: Brown, A
Subject:  Re: Intangible Innovations corporate statement

Hi Andy,

I’ve made the changes you requested to “militarise” the message and I’ve also used the corporate template as you suggested, though I feel it loses some of the personal touch I like to put in to demonstrate the hundreds of hours my teams put in to these projects.

Due to the plasma sterilisation accident our graphic designer has unfortunately resigned and I haven’t been able to get a replacement to produce the artwork yet for the final press release so I’ve Googled a placeholder for illustrative purposes.  Please DO NOT pass this press release until I submit the final designs, I can’t go through the “Animal Farm” fiasco again.  Good call on the chemical cleaners too, they really do get out every mark and stain, you should get them round to your cellar.

Regards,

Matt.

Director of Invented Science
Tel: +44             
Mob: +44             
Fax: +44             

This e-mail is confidential.  If you received it by mistake, please let us know and then delete it from your system; you should not copy, disclose, believe or distribute its contents to anyone as this is prohibited and may be unlawful.  Intangible Innovations will always pursue legal action against those who wilfully ignore this warning.

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The .pdf attached to the last email has some serious medical and biotech stuff in it, I'll not even attempt to regurgitate it here.  I've linked to the file at the bottom of this post, and the images below are excerpts of the really interesting parts.  If the text is too small just click on the images to view full size, I'm having issues with auto-cropping today!






























































This is the link to the full document.  WARNING!  Contains serious science.  Intangible Healthcare Full .pdf


The quick summary is that based on existing tech and recent research this company thinks it's able to market a combat suit capable of keeping soldiers going after they've been badly hurt.  I've checked up on some of the pieces mentioned and there's a quite a lot out there to support this.  Love the fact they've grabbed an image of Snake to illustrate what they're going for, but I would have preferred to see the suit itself.  Maybe this will happen, maybe it won't, but I've been convinced enough that the principles are out there.  

I've tried tweeting the @intang_inno account for comment but not had any response as of writing this, will keep on it and update if I ever get a message back.

Matt Holt - Tech Fixation Editor
@SyphiloidMonkey

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